EDITOR-IN -CHIEF
New Delhi: Is acting talent dying??,or the need of the hour demands marketing of movies to grab big bucks at box office.Previously the movies one decade ago needed only posters to be displayed and the rest the casting and direction was the crowd puller ,but know even when the movies are being made under big banners they put aside a substantial budget to promote the film atleast one and a half month before the movie releases and even the stars has to promote by attending various talent shows on tv and have to give interviews to create a hype of the movie
Films like RA-ONE,KRISH SEQUENCES,DHOOM SQUENCE all were promoted heavily on different media,so does it indicate the end of the acting talent and rise of 4ps-i.e (Product,Price,Placement,Promotion) of marketing the need of hour to make a movie hit,if such is the case then in few span great heroes and heroines will BECOME a part of the history only…