Parle-G, a name which has been a common choice since 1938, achieved a unique feat of selling the most amount of biscuits during this coronavirus lockdown.
Even though Parle Products, the creators of the Parle-G label, refused to show their specific sales statistics, but they affirmed that during March, April and May the company experienced their best months in their eight decades.
“We’ve grown our overall market share by nearly 5%… And 80– 90% of this growth has come from the Parle-G sales. This is unprecedented,” Mayank Shah, category head at Parle Products, was quoted as saying by multiple outlets.
